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Louis Taylor Ltd Attends Launch of Stoke’s Ceramic Valley Enterprise Zone

ceramic-valley-enterprise-zone-logoCommercial property specialists Louis Taylor Ltd joined investors, developers and government officials at the recent launch event for the Ceramic Valley Enterprise Zone, a positive movement for the city of Stoke on Trent, surrounding areas and the businesses within.

The Ceramic Valley Enterprise Zone (EZ) focuses on unlocking seven key sites along the strategic A500 corridor to accelerate investment in a range of employment sectors, including:

  • Developing a “Ceramics Valley”, capitalising on the city’s unique selling point as the World Capital of Ceramics, home of the UK ceramics industry, and accelerating the diversification into technical ceramics;
  • Taking advantage of Stoke’s unique strategic location at the heart of an engineering and automotive triangle between car assembly plants in the West Midlands, Merseyside and Derby – creating a compelling supply chain offer;
  • Building on the momentum created through the city’s unique energy offer, and Government investment and private sector interest in the proposed district heat network.

“This is positive news for the city of Stoke on Trent, promoting industrial and commercial growth alongside a focus on clean energy use,” said Ian Cotterill, Louis Taylor Ltd Associate Director.

The aim is to create up to 9,000 jobs development potential is unlocked across six sites in Cliffe Vale, Etruria Valley, Tunstall Arrow, Chatterley Valley East and West, and Highgate/Ravensdale.

Councillor Abi Brown, deputy leader of Stoke-on-Trent City, told the Stoke Sentinel: “There are advantages around our business rates and enhanced capital allowances but I think really it’s the remediation of those brownfield sites which is creating the potential for companies to look to come and locate here and take advantage of the fantastic geographical links we have.”

It was seven years ago this month that Stoke was declared the ‘World Capital of Ceramics’ during the British Ceramics Biennial – a festival to celebrate, showcase and support the country’s extensive contemporary ceramics.

Mr Cotterill said: “The Enterprise Zone is a major factor in the optimism in this region of the UK and we’re delighted to be part of it.”

View the Ceramic Valley Enterprise Zone booklet for further details of this exciting project.


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